RENEWABLOG

Solar Power Recap: Life is Good in a Solar-Powered Bubble

The Solar Power International event last week was a fantastic show. Interest in solar is at an all-time high and the conference was well attended as a result.

What struck me was how easy it was to forget about the broader economic concerns outside of the event, as attendees rode the wave of bullish feelings after the extension of the ITCs and PTCs. Several of our clients came back callling it a good event for business.

I am not suggesting that there is a bubble in cleantech. I’ve written many times in the past about how we’ve only scratched the surface of the market potential, especially with a new federal regulatory and legislative climate taking shape for the next four years (more on that later).

I get the sense that the broader world at large is beginning to realize that cleantech can fuel the next stage of job growth in this country, as it puts white collar and blue collar people back to work in Green Collar Jobs. Whether you workin in board rooms, finance, human resources, manufacturing and engineering, or as a roofer, welder, contractor, etc., chances are your job is going to get Greener soon.

Quick Note: We'll be hosting a webinar on the intersection of public relations and government relations for green and cleantech companies on Wednesday, November 12, 2008. You can register here.

Posted by Jason Morris on October 24, 2008 at 4:44 PM
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