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Health Editors Talk

A quick note to healthcare marketers, PR Newswire is offering a complimentary webinar on Thursday, May 8, 1:00 pm EST, on how to pitch top health editors.
 
Panelists include:

- Valarie Basheda, Managing Editor, WebMD
- Susan Cowen, Health Tab Editor, Houston Chronicle
- Carol Gentry, Editor, Florida Health News
 
They’ll discuss:
- How health reporting has changed in recent years
- Current and future trends in health and medical reporting
- How to truly get journalists' attention
- Pitching a feature: What to do - What to avoid

Click here to register
 
On another topic, I wanted to applaud the Consumer Focused Healthcare blog for covering the interesting topic of medical misdiagnosis and second opinions in their interview with Evan Falchuk of Best Doctors. The interview is here.   It’s worth a listen to.

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Posted by Shawn Whalen on May 7, 2008 at 9:34 AM
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